GEO (Generative Engine Optimization) Capacity Building Training

2025, GEO (Generative Engine Optimization) Capacity Building Training (1)
2025, GEO (Generative Engine Optimization) Capacity Building Training (1)

2025, GEO (Generative Engine Optimization) Capacity Building Training

– Lecture Title: 2025 GEO Capacity Building Training
– Host Organization: Chunui Technopark
– Instructor: Kim Bo-kyung
– Lecture Date: July 22, 2025

Today, I’d like to share the key contents of the “GEO Capacity Building Training” held at Chunui Technopark on July 22nd,
and organize my lecture into a portfolio format, focusing on its flow and practical case studies.

The Landscape of Search is Shifting towards GEO.

GEO (Generative Engine Optimization) is a new SEO strategy that optimizes how content is exposed on generative AI-based search engines like Google, GPT, and Perplexity.

While traditional SEO was keyword-centric, GEO is based on the following:

Structured content that AI can recognize (LMFTS, Schema, etc.)
Content design that GPT can leverage for recommended results
Building an automated data collection and posting system

In this lecture, I demonstrated to participants in real-time how AI exposes content by directly entering search queries,
and even showed the results produced by the automation system.

2025, GEO (Generative Engine Optimization) Capacity Building Training (2)
2025, GEO (Generative Engine Optimization) Capacity Building Training (2)

Vibrant, Case-Oriented Training

During this training, I demonstrated a real-time case study of a company’s shopping mall.
By directly searching for specific keywords, I showed how content was designed to be exposed on GPT-based search engines with just one keyword,
and shared the actual results achieved.

– 30x increase in visitors over 6 months
– Approximately 4 million won worth of monthly traffic inflow without ad spending
– Actual revenue contribution through increased website conversion rates

This is not just theory, but a practical case study that I personally built and operated.
GEO is a highly practical strategy for startups or one-person businesses with limited capital, as it “generates traffic without advertising”.

Demonstrated Global Trending Content Automation.

The most well-received part of this lecture was the demonstration of the “GPT automated content system”.
The main points were as follows:

– The principle of GPT crawling top-ranked Google pages
– Automatic generation of headlines and body text based on context
– Automatic image generation + automatic upload
– Ability to generate one post every 6 minutes on average
– Fully automated content publishing using Make + Airtable

Programmatic SEO systems like these are already being actively adopted by many companies in Korea.

Recommended for these Individuals:

Business owners who want to increase their website visitors without ads.
Marketers who want to establish a top search ranking strategy in the era of generative AI.
Marketing professionals tired of repetitive content production.
Aspiring entrepreneurs who want to build a revenue-generating blog based on GEO.

If any of the above applies to you,
please contact Mareumo Research Institute (m3company).

김보경, 마름모연구소 대표강사

'B2B 마케팅으로 밥먹고 살기' 저자
허브스팟(HubSpot) 핸드북 가이드' 공동저자

쉬지 않고 일하는 꺼지지 않은 열정의 소유자.
CRM 컨설팅, 마케팅 자동화, 구글 SEO 등 전반적인 B2B 마케팅 컨설팅이 가능합니다.

딱! 하루,
진행되는 교육

딱! 하루,
진행되는 교육

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