GEO (Generative Engine Optimization) Capacity Building Training

2025, GEO (Generative Engine Optimization) Capacity Building Training Today, I’d like to share the key contents of the “GEO Capacity Building Training” held at Chunui Technopark on July 22nd,and organize my lecture into a portfolio format, focusing on its flow and practical case studies. The Landscape of Search is Shifting towards GEO. GEO (Generative Engine […]
US Marketing Education (Chungnam Youth Startup Academy)

US Marketing Education (Chungnam Youth Startup Academy) A few days ago, I gave a lecture at the Chungnam Youth Startup Academy on the topic of “US Market Entry Strategy”.This lecture was a practical global marketing class designed to help even early-stage entrepreneurs with a fear of English directly discover US buyers and lead to exports. […]
Ulsan Technopark (Global Startup Academy)

Is Global Marketing Possible without English? A Review of a Practical Lecture Held in Ulsan On July 20, at the Global Startup Academy in Ulsan Technopark,gave a hands-on digital marketing lecture on the topic of “Going global without speaking English”. The secret is simple.It was to build a cost-effective B2B marketing system using SEO strategies […]
Overseas Marketing Training (B2b Digital Marketing / Korea International Trade Association)

Overseas Marketing Training (B2b Digital Marketing / Korea International Trade Association) Hello, I’m Bokyung Kim, a global B2B marketing instructor.On July 10th, I gave a lecture on “Practical Strategies for Overseas Marketing” at the Korea International Trade Association’s Trade Academy.Many company representatives and practitioners found practical methods they could implement, saying, “Now I get it.” […]
Introducing GEO (Generative Engine Optimization) Training

Introducing GEO (Generative Engine Optimization) Training AI Search Optimization and SEO: Now is the Time for Integrated Learning The 3rd SEO School, held yesterday, featured a curriculum that integrated AI Search Optimization (AIEO, AI Engine Optimization) and SEO (Search Engine Optimization), which are currently receiving the most attention in the marketing industry. Beyond traditional Search […]
Global B2b Marketing Lecture (Trade Academy)

Trade Academy B2b Digital Marketing Breakthrough Class On-site Recap Hello, I am Kim Bo-kyung, an expert instructor in B2B digital marketing.Today, I’d like to share a review of the “B2B Digital Marketing Breakthrough Class & Overseas Marketing and Sales Practical Training” that was held on April 23, 2025, at the Trade Academy lecture hall, in […]
Integrated SEO Training for Professionals (Amorepacific)

Integrated SEO Training for Professionals (Amorepacific) Last week, we successfully completed the basic practical course on Google and Naver SEO held at the Amorepacific headquarters.This lecture was conducted for practical marketers from mid-sized companies and above,and received great feedback by introducing a new teaching method tailored to the diverse backgrounds and levels of the participants. […]
Startup Marketing Strategy Seminar for Global Expansion (Korea Women Entrepreneurs Association)

Startup Marketing Strategy Seminar for Global Expansion (Korea Women Entrepreneurs Association) Recently, interest in global expansion among startups and SMEs is rapidly increasing.As the domestic market stagnates, many companies are seeking opportunities abroad, and government support programs are also expanding, focusing on overseas expansion.Consequently, pioneering overseas markets has now become not just an option but […]
Customer Experience Management Lecture – Latest Customer Management Techniques and CDP Basic Training (KOTRA)

Customer Experience Management Lecture – Latest Customer Management Techniques and CDP Basic Training (KOTRA) Last week, we conducted a <Customer Experience Management lecture> at KOTRA regarding Customer Data Platform (CDP).Recently, data and AI technologies are being rapidly applied across all industries, and changes are particularly prominent in the CRM marketing field.Therefore, this training primarily focused […]
Buyer Discovery Strategies for Entering the U.S. Market (Gyeonggi FTA Trade Promotion Center)

Buyer Discovery Strategies for Entering the U.S. Market (Gyeonggi FTA Trade Promotion Center) As part of the <G-FAIR KOREA> event held at KINTEX,I had the opportunity to speak at the <“U.S. Market Entry and FTA Utilization Strategies”> seminar, hosted by the Gyeonggi FTA Trade Promotion Center.This seminar provided practical strategies and insights into buyer discovery […]