AI Marketing Training (Jeonju Venture Business Incubation Promotion District Development Council)
Today, artificial intelligence technology has become an essential element in almost all industries, and innovative approaches are continuously being introduced in the marketing field as well.
However, in the domestic market, the adoption rate of AI-based marketing technology is somewhat slower compared to overseas, and the gap between the Seoul metropolitan area and local regions is also prominent in marketing.
Against this backdrop, this training was specifically aimed at CEOs of local small and medium-sized enterprises, with the goal of introducing the latest marketing trends and AI utilization strategies.
Most of the attendees were CEOs accustomed to traditional marketing methods, so there was some difficulty in introducing new marketing techniques. However, thanks to the passionate mentoring session that continued after the training, it became a meaningful experience.
I would like to introduce the content of the lecture held at the “Jeonju Venture Business Incubation Promotion District Development Council”.
Lecture Curriculum Introduction
This lecture was designed with a curriculum to help participants understand the latest marketing trends and apply them in practice.
The lecture was divided into three main parts.
1. Global Marketing Trend Analysis
In this era, it is difficult to secure global competitiveness with only marketing strategies within Korea.
In this session, we explored major overseas marketing trends and learned how advanced marketing strategies can be applied to our businesses.
2. The Necessity of AI Adoption
The core of AI-based marketing is “productivity improvement”.
Especially for small and medium-sized businesses, content marketing is crucial, and utilizing AI can significantly increase content creation efficiency.
To this end, I specifically explained how AI technology can be applied.
3. Practical Tool Introduction and Hands-on Practice
Make: Marketing process automation through automation
Airtable: Storing and managing automatically generated content
ChatGPT: Article-based content generation
In this lecture, I demonstrated various ways to increase content marketing productivity using the tools mentioned above, which kept the audience highly engaged throughout the session.
If you would like more information about AI marketing training, please contact m3company.
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