Special Marketing Lecture for Entering the Indonesian Market (KOTRA)

Special Marketing Lecture for Entering the Indonesian Market (KOTRA) Marummo Lab conducted a special marketing lecture for business professionals preparing to enter the Indonesian market. This lecture was not merely about delivering theoretical knowledge, but aimed to provide practical, hands-on education that can be immediately applied in the field. As an instructor, I put in […]
Startup Marketing Education (Seoul Fintech Lab FIN-Academy)

Startup Marketing Education (Seoul Fintech Lab FIN-Academy) Last week, Marummo Research Institute conducted a lecture at Seoul Fintech Lab for domestic startup companies, on the topic of <2025 Marketing Trends and AI Utilization Strategies>. This lecture didn’t just list trends;it focused on practical marketing methodologies that startups can immediately apply.Thanks to the active participation and […]
AI Engine Optimization (AIEO) Lecture Review

AI Engine Optimization (AIEO) Lecture Review On the afternoon of September 9, 2025, despite it being a Saturday, I conducted the first lecture of the 1st AEO (Answer Engine Optimization) School. This training was not merely a conceptual explanation, but was structured based on practical strategies and actual performance data that can be immediately applied […]
Naver Blog Marketing Training (Canon Korea)

Naver Blog Marketing Training for Foreign Company Partners (Canon Korea) Recently, a special marketing training session was held for Canon Korea’s nationwide dealerships.The lecture went beyond simple theoretical delivery, focusing on practical, actionable content directly applicable to real business as a partner of a foreign company. It garnered an enthusiastic response from the many dealership […]
GEO (Generative Engine Optimization) Capacity Building Training

2025, GEO (Generative Engine Optimization) Capacity Building Training Today, I’d like to share the key contents of the “GEO Capacity Building Training” held at Chunui Technopark on July 22nd,and organize my lecture into a portfolio format, focusing on its flow and practical case studies. The Landscape of Search is Shifting towards GEO. GEO (Generative Engine […]
US Marketing Education (Chungnam Youth Startup Academy)

US Marketing Education (Chungnam Youth Startup Academy) A few days ago, I gave a lecture at the Chungnam Youth Startup Academy on the topic of “US Market Entry Strategy”.This lecture was a practical global marketing class designed to help even early-stage entrepreneurs with a fear of English directly discover US buyers and lead to exports. […]
Ulsan Technopark (Global Startup Academy)

Is Global Marketing Possible without English? A Review of a Practical Lecture Held in Ulsan On July 20, at the Global Startup Academy in Ulsan Technopark,gave a hands-on digital marketing lecture on the topic of “Going global without speaking English”. The secret is simple.It was to build a cost-effective B2B marketing system using SEO strategies […]
Overseas Marketing Training (B2b Digital Marketing / Korea International Trade Association)

Overseas Marketing Training (B2b Digital Marketing / Korea International Trade Association) Hello, I’m Bokyung Kim, a global B2B marketing instructor.On July 10th, I gave a lecture on “Practical Strategies for Overseas Marketing” at the Korea International Trade Association’s Trade Academy.Many company representatives and practitioners found practical methods they could implement, saying, “Now I get it.” […]
Introducing GEO (Generative Engine Optimization) Training

Introducing GEO (Generative Engine Optimization) Training AI Search Optimization and SEO: Now is the Time for Integrated Learning The 3rd SEO School, held yesterday, featured a curriculum that integrated AI Search Optimization (AIEO, AI Engine Optimization) and SEO (Search Engine Optimization), which are currently receiving the most attention in the marketing industry. Beyond traditional Search […]
Global B2b Marketing Lecture (Trade Academy)

Trade Academy B2b Digital Marketing Breakthrough Class On-site Recap Hello, I am Kim Bo-kyung, an expert instructor in B2B digital marketing.Today, I’d like to share a review of the “B2B Digital Marketing Breakthrough Class & Overseas Marketing and Sales Practical Training” that was held on April 23, 2025, at the Trade Academy lecture hall, in […]