Korea MICE Association Seoul-Type Digital MICE Course Marketing Education
Concluding the Korea MICE Association Seoul-Type Digital MICE Course Marketing Education… This time, I participated as an instructor for the Seoul-Type Digital MICE Course organized by the Korea MICE Association. This engagement came through a referral from the person in charge after my previous MICE Performance Marketing lecture, so I approached it with a positive […]
Training on how to Find Overseas Buyers (Kwangwoon University)
Are You Effectively Utilizing Methods to Find Overseas Buyers? This time, I’d like to share a review of the lecture on how to find overseas buyers, which was conducted by the Kwangwoon University Industry-Academic Cooperation Foundation.Earlier this year, during the Overseas Buyer Discovery Training hosted by KOTRA, I introduced various digital marketing methods.Fortunately, a participant […]
KOTRA Training – 2023 Chungbuk Business Club (Global Marketing Lecture)
My Thoughts on Preparing for the KOTRA Training? The KOTRA training conducted by KOTRA Chungbuk Regional Office was special.This lecture, which came about through a referral from a representative after the B2B Export Marketing Training conducted by the KOTRA Gyeonggi Northern Regional Office earlier this year, required extensive preparation.While it’s always a pleasure for a […]
Email Marketing Lecture (Samyang Group Special Lecture)
Why Did a Large Corporation Request an Email Marketing Lecture? Samyang Group is a major South Korean conglomerate with diverse B2B businesses, including chemicals, food, pharmaceuticals/bio, packaging, and IT. The reason this large corporation requested an email marketing lecture is because we can deliver email marketing lectures that leverage “big data”. In reality, email marketing […]
Overseas B2b Marketing Training (Gyeonggi FTA Business Promotion Center)
Why is Overseas B2b Marketing Training Necessary? These days, it seems most companies are facing difficulties since the COVID-19 pandemic. Furthermore, with the sluggish domestic economy, many are seeking new breakthroughs in overseas markets.However, the overseas market is not an easy one. Even when meeting with buyers, direct contract agreements are becoming less common than […]
Global Marketing Lecture (Korea Optometric Industry Promotion Agency)
Why is a Global Marketing Lecture Necessary? The flow of the “global marketing lectures” I’m currently conducting has changed significantly from before. In the past, global marketing primarily revolved around participating in overseas exhibitions and trade shows. Also, overseas marketing used to be centered on print advertisements or cable TV abroad, but nowadays, most overseas […]
Blog Marketing Course (for Insurance Clinic Salespeople)
We Have Started the Second Session of the Blog Marketing Course for Insurance Salespeople. The previous first session of blog marketing training focused on initial blog setup and essential knowledge of the latest Naver blog updates.Furthermore, for this blog marketing course, we prepared various materials to help you establish a practical routine.Through the previous training, […]
Global Marketing Training for Small and Medium-sized Manufacturers (Daegu Health College)
How Was the “Global Marketing Training” Conducted this Time? This time, I gave a lecture at Daegu Health College on the topic of “Global Eyewear Marketing”.The main attendees were representatives of eyewear manufacturing and distribution businesses in Buk-gu, Daegu, and students from the Department of Optometry at Daegu Health College.Daegu has various manufacturing companies, including […]
Blog Marketing Training (for Peoplelife Insurance Salespeople)
The Era when Salespeople Must Market Themselves through Blog Marketing Training As we enter an era of infinite competition, salespeople today must also market themselves.This is because it’s difficult to achieve high income solely with leads provided by the company.In fact, there has been a steady demand for blog marketing lectures for salespeople, and paradoxically, […]
Delivered the 2023 MICE Performance Marketing Course.
[Korea MICE Association] Delivered the 2023 MICE Performance Marketing Course. On October 4th and 6th, after the Chuseok holiday, I delivered the “2023 MICE Performance Marketing Course” over two days.This course, organized by <Korea MICE Association>, allowed for thorough preparation due to ample lead time. The MICE industry has undergone significant changes.Previously, most events were […]
