Trade Academy B2b Digital Marketing Breakthrough Class On-site Recap
Hello, I am Kim Bo-kyung, an expert instructor in B2B digital marketing.
Today, I’d like to share a review of the “B2B Digital Marketing Breakthrough Class & Overseas Marketing and Sales Practical Training” that was held on April 23, 2025, at the Trade Academy lecture hall, in collaboration with the Korea International Trade Association.
Key Lecture Keywords
Global Market Entry Strategies
ABM (Account-Based Marketing) Theory and Cases
Introduction to AI-based Digital Marketing Environment
Hands-on Strategy Development and Application
Education for “Application”, beyond Theory
The most significant feature of this class was its focus on practical application, rather than just delivering knowledge.
Specifically for ABM strategies, we went beyond simple conceptual explanations to analyze successful domestic and international cases.
We also included hands-on practice where participants selected target companies and developed their own strategies.
Participants shared that they felt a sense of immersion, as if they were pre-visualizing strategies they could immediately apply in their work.
What Was the Atmosphere and Response like?
The atmosphere in the training room was energetic and highly practical.
Participants actively designed strategies tailored to their own company’s situations,
and lively discussions and questions continued throughout the hands-on sessions.
As an instructor, the most rewarding moment was the feedback:
“After taking this class, I finally understand what real marketing is.”
Now is the Time to Learn Practical Marketing!
Perhaps now,
Are you preparing for global expansion?
Are you struggling with your B2B marketing direction?
Do you need practical strategies suitable for the AI era?
If so, I hope to see you in the next class.
We will help your marketing strategy soar with education that combines practice and theory.
