Introducing an Online Marketing Lecture for New Business Owners.
I recently participated as a marketing instructor in the 2023 Hope Return Package program at the Sejong Center for Creative Economy Innovation.
I provided a variety of information to help those who are unsure how to start marketing or who want to assess whether their current marketing efforts are effective.
The main focus of this lecture was search-based advertising and blog marketing, which are the easiest ways for business owners to get started.
Also, many people think YouTube marketing will be difficult, but you can actually get started very easily.
During the class, I gathered a few participants and taught them efficient methods and tools to complete video planning and editing within an hour.
Many people think YouTube videos are difficult, but if you effectively utilize the tools I taught in the lecture, anyone can easily start YouTube.

An Interactive Class where Students Can Actively Participate
This class was different.
Since many participants were completely new to marketing or just starting out, the basic lecture content had to be minimized to immediately capture their attention.
Therefore, we started with a brief theoretical session and then immediately moved into practical application.
For YouTube marketing, I gathered about two participants who wanted to film YouTube videos, and I personally handled the interviews, filming, and editing to create a practical class where they could start YouTube immediately after the session.
While theory is important, moving directly into practical application allowed the students to enjoy the class.

If you need an interactive marketing class packed with essential marketing content for business owners, please contact Marmot Lab.
We offer various curricula to help you easily get started with diverse marketing strategies such as search advertising, blog marketing, YouTube marketing, and social media.