{"id":31305,"date":"2024-05-29T21:42:46","date_gmt":"2024-05-29T12:42:46","guid":{"rendered":"https:\/\/marketingmm.co.kr\/blog\/daejeon-creative-economy-innovation-center-b2b-marketing-training\/"},"modified":"2025-07-22T18:23:32","modified_gmt":"2025-07-22T09:23:32","slug":"daejeon-creative-economy-innovation-center-b2b-marketing-training","status":"publish","type":"post","link":"https:\/\/marketingmm.co.kr\/en\/blog\/daejeon-creative-economy-innovation-center-b2b-marketing-training\/","title":{"rendered":"Daejeon Creative Economy Innovation Center \u201cB2b Marketing Training\u201d"},"content":{"rendered":"\n

Daejeon Creative Economy Innovation Center \u201cB2b Marketing Training\u201d<\/strong><\/h2>\n\n
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Today, I’d like to share a review of the B2B marketing training I conducted at the Daejeon Creative Economy Innovation Center<\/a>.This lecture deeply covered \u201cLinkedIn Marketing\u201d and \u201cGoogle SEO\u201d strategies, reflecting the latest marketing trends.The training focused on content that would be practically helpful to participants.This lecture particularly focused on B2B marketing, explaining various LinkedIn ad formats and use cases in detail.It was a highly engaging lecture because I could explain it from a practical perspective.<\/p>\n\n

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[Part 1] Training Focused on LinkedIn B2b Marketing Use Cases<\/strong><\/h2>\n\n
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In the first session, I explained various ad formats, including image ads, carousel ads, InMail ads, and video ads.I shared the characteristics and performance analysis data of each media, explaining which ad format is effective in which situation.Additionally, I delved into the targeting options provided by LinkedIn, explaining how \u201cdata-driven\u201d marketing is implemented.Therefore, there was a lot of feedback that it was very helpful for small and medium-sized enterprises with insufficient marketing personnel.<\/p>\n\n

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[Part 2] B2b Marketing Funnel Used by Top 1% Companies<\/strong><\/h2>\n\n
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In the second session, I emphasized the importance of funnels and explained the \u201cB2B marketing funnel used by top 1% companies<\/a>\u201d.I detailed why anonymous visitors who view ads need to be identified, and the differences between the lead magnet funnel and the reverse squeeze funnel.Additionally, I explained the difference between content customers like and content marketing managers prefer,and introduced three content types recommended by the LinkedIn instructor. Through these insights, I presented strategies for companies to implement effective marketing funnels in the future.<\/p>\n\n

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Here’s some Brief Feedback on this Lecture.<\/strong><\/h2>\n\n
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Through this lecture, participants were able to learn the latest marketing trends and practical strategies,enabling them to establish their marketing strategies more effectively.After the lecture, many participants gave positive feedback, stating that it was very beneficial to gain immediately applicable insights.We will continue to strive to help more companies establish successful marketing strategies with Marummo Research Institute.<\/p>\n\n

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Daejeon Creative Economy Innovation Center \u201cB2B Marketing Training\u201d<\/figcaption><\/figure>\n\n
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Introducing the Daejeon Creative Economy Innovation Center \u201cB2b Marketing Training\u201d Curriculum.<\/strong><\/h2>\n\n
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